WTF?! In what initially seems to be an April Fool’s Day prank, Intel has marked the primary anniversary of its CEO Pat Gelsinger being on the helm by releasing an 8-bit-style browser recreation that includes its boss. Not solely will it carry delicate amusement for about thirty seconds, however you may also be taught some attention-grabbing information about Gelsinger and his historical past.
The aptly named Pixel Pat, which you’ll strive right here, is a free, infinite runner put collectively by Intel. This author assumed it was an April Fool’s Day joke that the corporate could have posted a day early, and in a approach, possibly it’s, however you possibly can nonetheless play the retro-esque recreation.
There’s no stopping #PixelPat (particularly when he is in a bunny swimsuit).
Our new #8bit recreation is an exhilarating dash by means of a chip manufacturing plant—and in addition a visit down reminiscence lane to have fun @PGelsinger‘s first yr as @Intel‘s CEO. Play now! pic.twitter.com/QXcnKoKasu
— Intel (@intel) March 31, 2022
Pixel Pat sees the eponymous hero making his approach by means of Intel’s new fabrication plant as he makes an attempt to gather wafers scattered across the facility. Collecting lightbulbs will carry up details about the milestones Gelsinger and Intel have developed over the many years. Did , for instance, that he joined the i386 processor design staff again in 1981?
Players can double soar Pat, and also you get to see what number of bulbs and wafers had been collected when you die. Avoid what are presumably mud clouds and bugs, two issues no fab plant needs, although you possibly can obtain short-term invincibility by diving right into a bunny swimsuit. You additionally get further lives by selecting up hearts or 86 wafers.
April Fool’s Day timing apart, Intel probably considers the sport publicity for Chipzilla and its CEO. Compared to a few of the horrible PR promotions we have seen from corporations prior to now, this one is not that unhealthy. It does, nonetheless, come at some point after it was revealed that Gelsinger earned $178.6 million in 2021, about 698% greater than earlier CEO Bob Swan’s 2020 pay and 217 occasions greater than the typical Intel worker in the identical yr, so possibly Intel thought pixelating him and lauding his achievements would make the boss seem extra likable. On reflection, maybe this is not a great promotion in spite of everything.