A sizzling potato: Apple lately amended its developer insurance policies to appease Dutch regulators and permit native relationship apps to make use of exterior fee programs. However, the buyer authority does not imagine the corporate did sufficient and rejected its proposed adjustments.
The Authority for Consumers and Markets (ACM) within the Netherlands instructed Apple that its efforts to fulfill its March mandate to permit relationship app builders to make use of exterior fee platforms weren’t adequate. It mentioned that the corporate’s proposal was an “enchancment” however was not ample to adjust to European and Dutch rules.
“The Netherlands Authority for Consumers and Markets (ACM) has come to the conclusion that the adjustments that Apple on March 30 made to its circumstances for relationship apps within the Netherlands are inadequate,” mentioned the ACM in a press release posted by a Dutch journalist. “ACM does see enhancements within the proposals that Apple has put ahead, however these nonetheless fall wanting assembly European and Dutch guidelines.”
Update in Apple-zaak van de ACM:
Toezichthouder bereidt nieuwe final onder dwangsom voor. ACM ziet wel “verbetering in de voorstellen”, maar die zijn nog “onvoldoende”.
Details en bedrag nieuwe dwangsom volgen laten. pic.twitter.com/dncKOj51H6
— Nando Kasteleijn (@nandokasteleijn) May 2, 2022
To recap: Apple submitted a proposal permitting Dutch relationship apps (and oddly, solely Dutch relationship apps) to both use third-party fee programs or Apple’s in-app platform, however not each. Regardless of what devs went with, Apple would nonetheless take 27 % of app gross sales for studios making lower than $1 million per 12 months.
This proposal was Apple’s second. The first was the identical, besides that it additionally required builders to make two separate apps — one for Dutch prospects and one for everybody else. Regulators flatly rejected that suggestion in January, calling it “unreasonable.”
The ACM has already fined Apple 5 million euros per week as much as its most penalty of €50 million (about $55 million). It is now contemplating bringing further fines because the preliminary penalties didn’t compel Apple to adjust to the authority’s expectations.
“As the earlier order topic to periodic penalty funds did not ship the specified consequence, ACM is at present making ready a brand new order topic to periodic penalty funds,” mentioned the regulator. “Once we’ve got printed this new order topic to periodic penalty funds, we are able to touch upon the contents thereof in addition to on the factors on which Apple continues to be in non-compliance. That could take a number of weeks.”